Faddom is a leading provider of hybrid IT asset management and application discovery solutions. The company helps businesses visualize and manage their entire IT infrastructure, including on-premises and cloud environments.

Faddom’s tools are designed to offer clear visibility into complex IT environments, enabling organizations to optimize resources, reduce costs, and enhance operational efficiency. The company caters to a wide range of industries, including finance, healthcare, and technology, helping them navigate the challenges of digital transformation and hybrid cloud management.

Founding Story

Faddom, originally known as VNT Software, was founded in 2010 by a group of entrepreneurs with deep experience in the IT sector, including Lanir Shacham, Tzvi Appel, Ofer Regev, Omer Robinowitz, Aviv Hooker, and several others. The company was established with the goal of revolutionizing how businesses manage and visualize their IT infrastructures, particularly in complex hybrid environments that span both cloud and on-premises systems. The founders recognized a significant gap in the market for tools that could provide comprehensive visibility without the need for intrusive agents or extensive manual configurations.

Over the years, Faddom has grown significantly, rebranding from VNT Software to its current name to better reflect its mission and expanding capabilities. The company is headquartered in Ramat Gan, Israel, and has become a prominent player in the IT asset management space, particularly known for its agentless, real-time application dependency mapping solutions.

Key Milestones and Timeline

The company’s rebranding to Faddom signified a shift towards focusing more on comprehensive IT asset management and application discovery, reflecting its broader ambitions in the technology sector. The company’s first major funding milestone came in 2021 with a $1.2 million seed investment, which provided the capital needed to develop its initial product offerings.

In 2022, Faddom continued its expansion by raising $4.5 million through a SAFE (Simple Agreement for Future Equity) deal, which was pivotal for accelerating product development and expanding its market reach. This period saw the company enhancing its platform to cater to a growing number of industries, including finance, healthcare, and education.

By February 2024, Faddom secured an $8 million Series A funding round, bringing its total funding to over $13 million.

This investment, led by Viola Ventures with participation from existing investors like NFX, enabled the company to further refine its product offerings and scale operations. The platform’s capabilities in IT discovery, migration, and cybersecurity were bolstered, making it a preferred choice for companies looking to manage complex hybrid IT environments.

Today, Faddom’s platform is trusted by major organizations across various sectors, including Coca-Cola, Volkswagen, and Pepsi, as well as numerous smaller enterprises and public institutions. The company’s rapid growth and continued innovation highlight its commitment to revolutionizing IT infrastructure management.

Company Culture

At Faddom, the culture is built on a foundation of transparency, collaboration, and empowerment. The company promotes open communication where every voice is heard, and ideas are valued. This emphasis on transparency creates an environment where team members feel comfortable sharing their insights, fostering innovation and trust within the organization.

Collaboration is embedded in Faddom’s DNA. The company believes in the power of teamwork to drive outstanding results. Employees work closely together, enjoying the journey of creating cutting-edge IT solutions while supporting each other’s growth. This collaborative spirit ensures that challenges are tackled collectively, leading to innovative outcomes.

Faddom also places a strong emphasis on empowerment and autonomy. Employees are encouraged to take extreme ownership of their roles, with a clear focus on accountability and self-awareness. The company supports continuous self-improvement and sets a high standard for success, motivating its team members to excel and achieve their goals.

In this dynamic and supportive environment, Faddom seeks team members who are adventurous, motivated, and ready to navigate the ever-evolving landscape of IT and cybersecurity. The company values individuals who are committed to their personal and professional growth, and who are eager to contribute to the success of Faddom’s mission to empower IT and security departments across the globe

Competitive Landscape

Faddom operates within a highly competitive IT asset management (ITAM) market that is witnessing significant growth. The market is expected to reach nearly $2 billion in 2024, with a continued compound annual growth rate (CAGR) of over 6% through 2029. The ITAM landscape is fragmented, featuring numerous established players like Dell, Microsoft, IBM, BMC Software, and HP, alongside a growing number of new entrants and specialized solution providers.

Faddom distinguishes itself through its unique approach to IT asset management, focusing on fast, agentless deployment and real-time mapping of complex IT environments, both on-premises and in the cloud. This positions Faddom as a strong competitor, particularly against traditional enterprise solutions that often require more time, resources, and expertise to implement. The company’s solutions are designed to be user-friendly and accessible, making them appealing to small and medium-sized enterprises that seek powerful IT management tools without the overhead typically associated with larger enterprise software.

The market’s shift towards cloud-based solutions is a significant trend, with many companies adopting cloud services to enhance operational efficiency and reduce costs. Faddom’s ability to offer both on-premise and cloud-based solutions allows it to cater to a broad range of customers, from small businesses to large enterprises looking to optimize their IT assets in hybrid environments.

Faddom competes by offering a cost-effective and secure platform, addressing common pain points like the need for extensive IT knowledge and concerns over data security with its offline capabilities. This strategic positioning helps Faddom stand out in a crowded market, particularly among companies seeking to simplify their IT asset management processes while maintaining high standards of security and compliance.

Notable Challenges

Faddom has faced several challenges typical of companies operating in the IT asset management space, particularly in an increasingly competitive and rapidly evolving market. One of the primary challenges is differentiating itself in a market dominated by well-established players like IBM, Microsoft, and BMC Software. These giants have long-standing relationships with large enterprises and offer extensive IT management solutions, making it difficult for smaller companies like Faddom to gain a foothold.

Another significant challenge has been addressing the complexity of hybrid IT environments, which combine on-premises and cloud-based systems. Ensuring that Faddom’s solutions are both comprehensive and easy to deploy in these complex environments requires constant innovation. Additionally, the need to maintain high levels of security while providing a user-friendly experience is a delicate balance that Faddom must continue to manage effectively.

The company also faces the challenge of scaling its operations while maintaining the agility and customer focus that have been central to its success. As Faddom expands its customer base, ensuring consistent, high-quality support and managing the complexities of a growing organization are ongoing concerns.

Finally, Faddom must continuously adapt to technological advancements and shifts in customer needs, such as the increasing demand for cloud-based solutions and the integration of artificial intelligence in IT management. Staying ahead of these trends while competing against larger, resource-rich companies is an ongoing challenge that requires strategic foresight and agility

Awards and Accolades

Faddom has received significant recognition in the IT asset management space, earning accolades for its innovative solutions and customer satisfaction. The company is consistently highlighted as a leader in Enterprise Network Traffic Analysis (NTA) on platforms like G2, where it is praised for its real-time application mapping and user-friendly approach. Faddom’s commitment to delivering high-quality, cost-effective solutions has also been acknowledged by industry experts, positioning it as a top performer in the IT asset management industry

In 2023, Faddom was honored with the “Most Promising Startup” award at the world’s largest IT conference in Las Vegas, where over 30,000 industry professionals gathered. This prestigious recognition highlights Faddom’s innovative approach to IT asset management, particularly its ability to simulate scenarios and map vulnerabilities to enhance incident preparedness. The award reflects Faddom’s growing influence in the IT sector and its commitment to delivering cutting-edge solutions. Faddom continues to represent Israeli innovation on global stages, serving clients across the U.S., Europe, and Israel.

Success Stories

Faddom has proven to be a game-changer for companies across various industries, providing critical insights and operational improvements through its advanced IT asset management solutions. For instance, CHG Healthcare utilized Faddom to document and manage their sprawling IT infrastructure effectively. The platform’s ability to map out the entire network ensured that no unauthorized servers were added, which significantly enhanced their IT management process.

At Emeria UK, Faddom’s platform was described as “invaluable” for untangling complex, multi-year IT issues. The platform’s dynamic mapping capabilities enabled the company to gain a clear understanding of their infrastructure, which was essential for both daily operations and long-term planning.

Another notable success story comes from Credicorp Bank, where Faddom provided comprehensive visibility into the bank’s IT infrastructure. This allowed the bank to quickly detect and resolve any issues, thereby ensuring smoother and more secure operations. Similarly, Ornge, a healthcare service provider, found Faddom’s platform easy to set up and invaluable for their developers. The ability to create and share infrastructure maps quickly facilitated better coordination and efficiency across their teams.

Faddom’s solutions have also been instrumental for organizations like Sunderland City Council and Flintshire County Council. Sunderland City Council used Faddom to improve its IT documentation and auditing processes, while Flintshire County Council leveraged the platform to enhance hardware and software auditing, significantly improving their IT compliance and operational efficiency,

Ideal Client Fit

Faddom is an ideal solution for businesses of all sizes that require comprehensive visibility into their IT infrastructure. It is particularly well-suited for organizations operating in hybrid environments that include both on-premises and cloud-based systems. Companies that need to manage complex IT assets, ensure compliance, and optimize costs without the overhead typically associated with large enterprise solutions will find Faddom to be a perfect fit.

Small and medium-sized enterprises (SMEs) benefit greatly from Faddom’s ease of use and quick deployment, which typically requires minimal IT knowledge and no intrusive agents. The platform is designed to be accessible and affordable, making it an excellent choice for SMEs that need enterprise-level capabilities without the cost and complexity. Additionally, industries such as healthcare, finance, government, and education that require stringent security and compliance measures will appreciate Faddom’s ability to operate offline and provide robust documentation and audit capabilities.

Use Cases

Faddom’s IT asset management and application dependency mapping solutions are versatile, making them applicable across various industries and use cases. One of the primary use cases is IT Documentation and Discovery, where organizations can quickly map out their entire IT infrastructure. This capability is crucial for maintaining accurate documentation, which is essential for compliance, audits, and day-to-day operations.

Another significant use case is Change Management. Faddom helps IT departments understand the dependencies within their infrastructure before making any changes. This reduces the risk of disruptions and ensures that any modifications are well-informed and controlled. For example, when planning to migrate data centers or move applications to the cloud, Faddom provides a clear visualization of the current environment, enabling smooth transitions and minimizing downtime.

In the realm of Cybersecurity, Faddom offers detailed visibility into application dependencies and network traffic, helping organizations identify vulnerabilities and monitor for potential threats. This proactive approach to security ensures that IT environments are protected against emerging threats.

Faddom is also widely used for Cost Optimization. By providing insights into resource utilization and server performance, Faddom enables organizations to identify underutilized assets and optimize their IT spending. This is particularly beneficial for organizations looking to manage budgets more effectively while maintaining high levels of performance and reliability.

Feature Breakdown

Faddom’s platform offers a range of powerful features designed to streamline IT asset management and application dependency mapping. Each feature is tailored to address the specific needs of modern IT environments, providing users with the tools necessary to manage complex infrastructures efficiently and securely. Below is a breakdown of each feature in detail:

• Agentless Operation Faddom’s agentless operation is a significant advantage for IT teams seeking to map and monitor their infrastructure without adding complexity. Unlike traditional tools that require agents to be installed on each server, Faddom operates passively, gathering data without impacting system performance or requiring extensive permissions. This approach enhances security, as there’s no need to grant deep access to sensitive systems, reducing the risk of vulnerabilities. The absence of agents also simplifies deployment and maintenance, making Faddom an ideal choice for environments where minimal disruption is a priority.
• Real-Time Mapping Real-time mapping is one of Faddom’s core features, providing continuous, up-to-date visualizations of the entire IT environment. This feature ensures that IT teams always have an accurate, current view of their infrastructure, which is essential for effective management and decision-making. The dynamic nature of real-time mapping allows for immediate detection of changes or issues, facilitating quicker response times and proactive management. This capability is particularly valuable in complex environments where changes happen frequently, and keeping documentation up to date is challenging.
• Fast Deployment Faddom is designed for quick setup, enabling organizations to see their first infrastructure maps within just 60 minutes. This fast deployment is a game-changer for IT teams that need immediate insights into their environments without lengthy implementation processes. The platform’s intuitive design means that even users with limited technical expertise can get it up and running quickly. This rapid time-to-value is one of the reasons why Faddom is favored by organizations looking to streamline their IT operations with minimal initial investment.
• Security Features Faddom’s robust security features are a key selling point, particularly for industries with stringent compliance requirements. The platform can operate entirely offline, ensuring that sensitive data never leaves the organization’s network, which is critical for maintaining data integrity and security. By not requiring invasive agents or external connections, Faddom minimizes potential attack vectors, making it a secure choice for IT asset management. These security measures are complemented by continuous updates that keep the infrastructure maps current without exposing the system to external threats.
• Cost Optimization Tools Faddom’s cost optimization tools help organizations maximize their IT budgets by analyzing server performance and resource utilization. These tools identify underutilized assets, allowing IT teams to reallocate resources more efficiently and reduce unnecessary expenditures. By providing detailed insights into where resources are being spent, Faddom enables companies to make informed decisions that improve operational efficiency and reduce costs. This feature is particularly valuable for organizations looking to achieve a high return on investment while maintaining robust IT operations.

Partnerships and Integrations

Faddom has established strategic partnerships with several leading technology providers to enhance its platform’s capabilities and ensure seamless integration with existing IT environments. These partnerships include collaborations with cloud service giants like AWS and Microsoft Azure, allowing Faddom to integrate smoothly into hybrid cloud environments. This ensures that users can easily incorporate Faddom into their existing workflows without significant disruptions or the need for extensive reconfiguration.

Additionally, Faddom integrates with popular IT service management (ITSM) tools such as ServiceNow, which enhances its functionality in managing IT assets and processes. This integration allows organizations to leverage Faddom’s mapping and visualization capabilities within their existing ITSM frameworks, streamlining operations and improving overall efficiency.

Faddom’s platform is also compatible with virtualization technologies like VMware, enabling organizations to visualize and manage their virtual environments effectively. This compatibility ensures that Faddom can provide comprehensive insights across both physical and virtual assets, making it a versatile tool for managing modern IT infrastructures.

These partnerships and integrations are critical in ensuring that Faddom remains adaptable and relevant in a rapidly evolving technological landscape, offering users a flexible and powerful solution that works seamlessly with other leading IT tools and platforms.

Product Suite Overview

Faddom offers a comprehensive suite of products designed to address the challenges of IT asset management and application dependency mapping. The suite is built to cater to the needs of organizations that require clear visibility and control over their IT infrastructure, whether on-premises, in the cloud, or in hybrid environments.

Key Features:

• Automated Dependency Mapping: Faddom automatically discovers and maps your entire IT infrastructure, including on-premises and cloud environments, providing a real-time view of all dependencies.
• Agentless and Credential-Free Deployment: The platform is non-intrusive, requiring no agents or credentials, which simplifies setup and ensures that all network traffic and dependencies are mapped without the need for reconfiguring firewalls.
• Comprehensive Visibility: Offers detailed visibility into your IT environment by mapping both physical and virtual infrastructure, along with multi-cloud topologies, enabling holistic management of your network.
• Real-Time Updates: Faddom continuously updates its maps in real-time, ensuring that your visualizations of dependencies and connections are always accurate and up-to-date.
• Flexible Integration: The tool integrates seamlessly with other applications like ServiceNow, enhancing its utility for IT management and operations.

At the core of Faddom’s product offering is its Application Dependency Mapping tool, which provides real-time visualization of IT environments. This tool is agentless and can map out entire infrastructures in under 60 minutes, making it one of the fastest and most efficient solutions in the market. The tool continuously updates, ensuring that the visual maps reflect the most current state of the infrastructure.

Faddom also includes robust IT Asset Management capabilities, allowing organizations to track and manage their IT assets effectively. This feature is crucial for maintaining compliance, optimizing resource utilization, and supporting change management processes.

Additionally, Faddom’s Cloud Migration support provides seamless transitions from on-premises to cloud environments by offering detailed insights into the dependencies and performance of applications before and after migration. This ensures minimal disruption and smooth operations during the migration process.

For organizations focused on Cost Optimization, Faddom offers tools that analyze server performance and resource usage, helping to identify underutilized assets and reduce unnecessary expenditures. This makes it easier for businesses to manage their IT budgets while maintaining high performance and reliability.

Faddom Insights Wrap-Up

Faddom is a leading solution in the IT asset management and application dependency mapping space, offering robust features that cater to the needs of modern organizations. With its agentless operation, real-time mapping, and strong security focus, Faddom empowers IT teams to manage complex infrastructures efficiently and securely. 

The platform’s ability to deploy quickly and optimize costs further enhances its value, making it a vital tool for businesses looking to streamline their IT operations while maintaining high levels of performance and reliability. Faddom’s innovative approach positions it as a top choice for organizations seeking comprehensive visibility and control over their IT environments.